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A
YOUNG MAN
WITH MANY AMBITIONS
Media personality Chevaan Daniel packs a
lot more into his life than time
spent honing his newscasting skills, discovers Savithri Rodrigo.
 ith
a rich vocabulary, well-modulated tones, an amiable demeanour coupled
with a solid physique – and, of course, considered smart by the
opposite sex – Chevaan Daniel, who turns 27 in May, confesses that
he had no intention of getting into the media field.
“My academic focus was always business, and I never even took part
in media-related activities at school. A friend of mine, Asif Ansar, who
worked at Yes FM, asked me to try out as a part-time radio newscaster.
Since I was an undergraduate, I jumped at the opportunity to work part-time,
and things just happened from that point onwards,” he recalls.
Enjoying the experience of ‘going live’, Daniel says: “It’s
such a rush of adrenaline – knowing that you are being watched by
so many people. News to me is intense and even passionate. I try my best
to speak to people’s hearts as well as their minds.”
Currently working at Slimline as a Senior Executive, Marketing and Operations,
Daniel says light-heartedly: “I work with 3,500 girls and a million
bras and panties… tough job, but someone’s got to do it!”
On a more serious note, he opines that his main ambition in life was to
gain the best international corporate experience – and start at
the shop floor, in doing so – leading him to join Slimline, a company
he admired.
Daniel had the good fortune of growing up in a rather unique family background.
“My dad, Ranjan, is from the north, while my mum, Josephine, is
from the south – so I had the best of both worlds. My mum stayed
at home to look after my sister Anoushka and me, which must have been
quite a task! Some of my earliest fond memories are the times spent with
my grandparents. My granddad was a musician and I spent most of my time
hanging around their house, generally making a nuisance of myself! I was
a rebellious kid growing up. But being blessed with two wonderful parents
and a great sister negated my natural tendency to rebel against everything,”
he reminisces.
Very close to his sibling – who is four years younger and quite
the opposite of the effervescence and spontaneity that makes up his personality
– Daniel discloses that he was “just another kid at school”,
not really excelling in anything, but participating in every possible
extra-curricular activity on offer.
“I was in a very competitive batch, chock-full of great students
and star athletes, making life pretty tough for an average kid. But I
strongly believe this made me strive towards clear professional and academic
goals, forcing me to be competitive,” he affirms.
NEW VENTURES
Emerging
from the University of Singapore with a degree in economics, he also played
university rugby, being appointed vice-captain in his final year.
Daniel strove for financial independence, birthing the Internet start-up
called ‘eezee2.com’ with a friend, Harinda de Silva, which
venture turned out to be quite popular and gave the duo something to do
in addition to their studies.
At the same time, he began his news career and joined the Media Department
of the then Board of Control for Cricket in Sri Lanka (BCCSL).
Naming the day the MTV studios were gutted by fire as being the most challenging
time in the newsroom, and having to make do in a makeshift studio sans
the usual hi-tech equipment, Daniel says it was heart-rending to know
that something you love was no more. “But I had to convey resilience
on air and let our viewers know that we would bounce back –
bigger and better,” he says.
Joining Slimline to pursue his corporate career, Daniel says he receives
what he likes to call his ‘life training’ from the company’s
CEO, Dian Gomes. “To go from the glitz and glamour of media to the
rural hamlet of Pannala was quite a change. The ‘boot-camp training’
I received gave me a fresh perspective of life – and the most valuable
lesson of all: humility,” he adds. Daniel credits his television
career to R. Rajamahendran, the Managing Director of the Maharaja Organisation,
recalling that when he made his debut as a gawky 20-year-old, it was Rajamahendran
who encouraged the innovativeness that is Daniel’s trademark today.
PEOPLE WITH POTENTIAL
Daniel admired
late television personality Ravi John, who he says was not just a newsreader
but also had personality and charisma, and his early demise meant that
Sri Lanka was denied greater things from him.
“As for young people with potential, I enjoy watching my colleague
Ashan Dias, who has developed his own unique style, as also listening
to Shanaka Amarasinghe’s meanderings on radio. It would be refreshing
to see more young people reading news on television, because I believe
an industry is only as good as the people who work in it, and that’s
the reason TV needs good young presenters,” he adds.
Daniel, who takes his newscasting responsibilities seriously, says: “People
do expect you to be well-informed and well-mannered in general. I really
don’t think there’s a lot of fame associated with newscasting;
but if there is, it needs to be managed. It only takes a little mistake
to turn fame into shame, so being consistent on TV is the name of the
game,” he opines.
Enjoying a bit of scuba diving, sparring in the gym and a good game of
rugby or soccer, Daniel refuses to be one-dimensional in anything he does.
Juggling late nights – between commitments at work and newsreading
on television, hosting ‘The Score’ on Yes FM, and being a
partner of Tidewater Publications, the publisher of lifestyle magazine,
Urban Brown – Daniel says he will continue reading
news for as long as he enjoys it – and that if he gets the opportunity,
he would like to use his cross-industry training to infuse better practices
in media.
“There are many lessons the two industries can learn from each other,”
he says. “The electronic media industry in Sri Lanka is torn between
two poles. One is the incredible world of international entertainment,
and the other is the diverse and unique taste of the Sri Lankan audience.
Hence, you find many media companies operating channels that focus on
either one or the other. While all of us should have access to world-class
entertainment, it is important to remember that we have a deeply rooted
culture, which is probably the only thing we can call our own. The media
must make every effort to enhance and not deface it. A healthy mixture
of experience and youthful exuberance is needed for the electronic media
to thrive in this country. The experienced hands have a responsibility
to teach young entrants the ropes of the industry and encourage them to
be creative and take ownership. If you are a young person just getting
into media, you must be willing to weather the storm and stick to your
guns. There is no industry that’s easy to make a mark in, and media
is no different,” he asserts.
Daniel, however, has very clear professional goals, which he strives determinedly
towards with a clear and sharp focus. But while he pursues those goals,
a short-term plan – his poetic inclinations and a singles album
– may see the light of day soon.
“My musical ability is limited to singing and I have recorded a
few songs which need to be worked on. I started writing poetry in 1997
and continue to do so whenever I feel like it. I would love to publish
some of these poems soon,” he discloses.
ALL THINGS BEAUTIFUL
Having experienced the joys and heartaches of having a special person
in his life, Daniel is quick to point out that he enjoys and appreciates
all things beautiful, and says: “My ideal lady has to be intelligent
and ambitious as well. I also believe that compromise and trust are most
important in a relationship, and if you cannot build trust, you will go
nowhere. I don’t get too excited by any attention, so I just treat
it as a part of life. There are plenty of movie stars and cricketing heroes
out there to keep the ladies occupied, so my female following is fairly
sparse! I’m not a ladies’ man – and don’t try
to be one!”
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